leticiajcollins Do you ever post and feel like you’re just met with crickets? You have tonnes of followers but aren’t getting the likes you feel you should?⁣⠀ ⁣⠀ Stop worrying about vanity metrics and start focusing on the connection you have with your audience! ⁣⠀ ⁣⠀ You could get 100 likes on your post and on the outside it looks like it hasn’t performed well⁣⠀ ⁣⠀ BUT... that same post could have gotten you 5 website clicks, 8 meaningful comments, 10 saves and a dm from someone who’s really connected with it⁣⠀ ⁣⠀ The algorithm is unpredictable these days, everyone’s experiencing lower engagement and your statistics may be lower than you’re used to 🤷🏽‍♀️⁣⠀ ⁣⠀ Now is the time to start focusing on CONNECTION rather than statistics ⁣⠀ ⁣⠀ Want to know the reason more and more brands are starting to work with micro influencers?⁣⠀ ⁣⠀ Because they have that personal, intimate connection with their audience that bigger influencers usually don’t have⁣⠀ ⁣⠀ Followers and numbers aren’t going to do anything for you if you don’t have a true connection and influence over your audience!⁣⠀ ⁣⠀ Make sure you’re following @theinfluencerlounge for more insights 💗 ⠀ (Top gifted @missguided #babesofmissguided)